The North Face Korea ‘McMURDO Adventure’

• Key message
　심장 쫄깃, 극한 쇼핑 (McMURDO Adventure)

• Award
　2017 대한민국광고대상 – 옥외 광고 부문 ‘금상’
　2017 부산국제광고제 – Promotion 부문 ‘Silver’
　2017 클리오스포츠어워드 – Event & Experiential 부문 ‘대상’ / Event & Experiential 부문 ‘Gold’ / Out of Home-ambient 부문 ‘Bronze’
　2017 애드페스트 – Branded content & entertainment / Media 부문 ‘Finalist’
　2017 뉴욕페스티벌 – Best use of media-Direct & collateral / Outdoor Out of home MKT-Ambient 부문 ‘Finalist’

• URL
　https://youtu.be/yh6SBmRE9eE